About the company

DrillBit SofTech India Private Limited. is established in Bangalore, India in the year of 2016, with an inspiration of Make in India initiative. DrillBit has recognized by Startup India, Department of Industrial Policy & Promotion, Ministry of Commerce & Industry, Government of India.

DrillBit is trusted by 2500+ academic Institutions and users across 20 countries including India, Philippines, Nigeria, Kenya, Uganda, Ghana, Indonesia, Colombia, Bangladesh, Bhutan, UAE, Sri Lanka, and Nepal.

Key Responsibilities

• Plan and execute B2C marketing campaigns to promote products/services.
• Develop strategies to increase brand visibility and customer engagement.
• Manage offline marketing activities including conferences, events, collaborations, advertising, newspapers, email marketing, and paid campaigns.
• Coordinate with design and content teams for marketing materials.
• Conduct market research and competitor analysis.
• Monitor campaign performance and prepare performance reports.
• Organize promotional events, activations, and customer engagement activities.
• Collaborate with sales teams to drive lead generation and conversions.
• Maintain relationships with external agencies and vendors.

Skills Required

• Excellent communication and interpersonal skills.
• Analytical mindset with ability to interpret marketing data.
• Creative thinking and problem-solving ability.
• Proficiency in MS Office and marketing automation tools.
• Experience with Offline marketing like Conferences, Events, Newspaper, Advertising, Magazines, and Promotions.
• Good communication and presentation skills.
• Experience in campaign budgeting and ROI tracking.

Qualifications & Experience

• Bachelor’s degree in Marketing or Master’s in Business Administration, or related field.
• 2–3 years of experience in B2C & B2B marketing.

Core Skills

Additional Requirements

Education: Bachelor's degree in a related field is preferred.

Experience: Proven experience in a similar role preferred.

Skills: Strong analytical and problem-solving skills, effective communication, and customer service skills.